Most consumers not being turned on by connected home, study finds

Connected homes aren't yet sparking interest beyond the early adopter crowd, according to survey of nearly 10,000 consumers in the U.S., the U.K. and Australia conducted by analyst Gartner. [Read More]

Summary… * Machine-Made


Connected homes aren’t yet sparking interest beyond the early adopter crowd, according to survey of nearly 10,000 consumers in the U.S., the U.K. and Australia conducted by Gartner.
Across the polled regions the analyst found that only about 10 percent of households currently have connected home solutions.
traditional knobs and dials whose operations can’t be linked together, nor remote-controlled via an app.
Yet, as the Apple marketing video shows, connected homes continue to be marketed with the promise of increased convenience.
And nerds are necessarily a sub-group of consumers — albeit, the same sub-group closely involved in coming up with tech concepts to market to consumers in the first place.

Opinion… * Man-Made


The value proposition offered by the #ConnectedHome is still pretty underwhelming for consumers. #IoT #Fail #Trend

Source: Techcrunch