The company wants to make it possible to send messages among the services while keeping the brands separate. [Read More]
Summary… * Machine-Made
#Facebook plans to make it possible for WhatsApp, Messenger and Instagram users to send messages to one another without switching apps.
#Facebook purchased WhatsApp for $19 billion in 2014 and Instagram for $1 billion in 2012.
It's unclear what user information will be shared among #Facebook Messenger, Instagram and WhatsApp.
First published Jan. 25, 8:32 p.m. PTUpdate, Jan. 25, 12 p.m. PT: Adds more background.
Update, Jan. 25, 1:12 p.m. PT: Adds quote from Brian Wieser, tweet from Matthew Green and more background.
Opinion… * Man-Made
A growing number of users are shifting from posting publicly to sharing privately, and as #Facebook is expecting messaging to play a bigger role, they will be moving to a single messaging backend for all their apps. #Social #Messaging #Communication #Trend