Like electric scooters and vapes, virtual reality is a technological innovation that is incredibly easy to make fun of.
I associate #VR – an interactive experience that transports the user to an artificial world – with gamers, the porn industry and people who ride Boost Boards in the bike lane. This is why, when I noticed Black Box #VR pop up on Market Street, across from the headquarters of Twitter and Uber, it felt like the punchline to a joke only a San Franciscan could make.
Black Box is the world's first #VR gym. Founded in 2016 by Ryan DeLuca and Preston Lewis, the company plans to transform – ok, "disrupt" – the boutique fitness industry by fusing two things Americans love: trendy fitness and video games. I don't like either of these things, so I decided to try it. [Read More]
Summary… * Machine-Made
The world's first #VR gym is opening in San Francisco.
Black Box #VR, the world's first immersive virtual reality gym, opens on Market Street in San Francisco in April.
less Black Box #VR, the world's first immersive virtual reality gym, opens on Market Street in San Francisco in April.
SFGATE staff writer Michelle Robertson wrote down some questions she had ahead of the … more Photo: Fudo Jahic, Courtesy Black Box #VR Photo: Fudo Jahic, Courtesy Black Box #VR Image 1 of / 25 Caption Close The world's first #VR gym is opening in San Francisco.
Black Box #VR (1390 Market St., San Francisco) opens to the public in mid-April.
Opinion… * Man-Made
The world’s first #VR gym is opening, and the company behind this initiative plans to transform – or rather, “disrupt” — the fitness industry… by combining two things people love: a trendy fitness venue and video games. #Innovation #Trend